Cake:

Preheat oven to 350 degrees F. Have some bowls ready because you will need to begin by keeping ingredients separate.

Cream the butter and sugar together until well blended and smooth. Add eggs, one at a time, beating after each addition. Add the mashed or pured beets and mix well.

Sift the flour, cocoa, and baking soda together. Mix these dry ingredients into the wet. Combine well and beat until smooth.

Pour batter into a greased 9" springform pan. You may also use a bundt-style pan or a large loaf pan.

Bake for 50-60 min. or until toothpick inserted into center comes out clean. If beets were very moist, you may have to increase baking time.

Frosting:

Mix all ingredients together and beat until smooth and creamy.

Liberally cover top and sides of cooled cake. Eat!